We are

Authentic user experience campaigns across all touchpoints. In this area, we have been among the avant-garde in Germany for 7 years. Our multi award-winning creations stand out through smart user journeys and excellent designs.

We prefer being a motor to jumping on a bandwagon. 
We are borntocreate.

We gear up for every project with agility to deliver the maximum return on investment, regardless of the project size. If the aim is clear, we will pave the way.


Creations from our company have been repeatedly recognised with international awards – including Mobile Excellence Award by Google, TheFWA, Awwwards Nomination, and Site Of The Day (Awwwards).

User Experience

Advertising is a thing of the past – like teletext and video tapes. Today, consumers expect credible user experiences – across all touchpoints.

We analyse the objective of our clients to then define the touchpoints – online and offline. That way, we create holistic UX campaigns which will leave a lasting impression and reach the consumer in the right moment and with the right touch and feel.


We trust in Digital, but not blindly. We use the latest digital technologies, where they have the edge over the analogue ones – and where they provide the most comfortable experience for the consumer. The unlimited possibilities for optimising and simplifying everyday routines are obvious to us. That is exactly what today’s consumer generation expects: an effortless user experience – location-independent and in real-time.

We develop highly performant state-of-the-art web and mobile apps of any scale and for any audience, while always keeping an eye on UX and ROI.


Brands first, products second. Today’s consumers don’t just buy products, but also brand experiences.

We bring brands to life. We identify with the particular audience to create targeted and holistic campaigns which provide measurable results.

Clients & Partners

Our clients and partners are success seekers, cosmopolitans, and open to new approaches and technologies. In the B2C area, we can exploit our full spectrum of creative and technological possibilities. Every project will be geared towards maximum output for the defined budget.

Are you borntocreate? You may be a good fit for us.



- Branding - Consulting - Customer Experience Design - Performance Marketing


The most advanced guest management for restaurants.

Comfort for guests and restaurant staff. An intuitive user interface for minimal training time. Table booking has never been easier.


Die Sattlerei

- Consulting - Creative Production - Performance Marketing


Darmstadt's unique steakhouse.

Clean brand and a catchy symbol. The probably coolest menu card of Hesse, business cards with golden imprint, and an ingenious influencer acquisition invite to an outstanding dining experience.



Florian Felter

Florian Felter is founder and Managing Director of borntocreate and other digital ventures. Furthermore, he is an advisory panel member in several ventures of different industries.

For more than 15 years he has made creations, some of which were internationally awarded – including with theFWA and Awwwards. His extensive experience in creation, design & development can be found in top brands like Gillette, Coca-Cola, Disney, and REWE.

Spin-offs from his hand include SaaS products in the catering & beauty industries as well as the joint venture of a large eCommerce platform on the German-speaking market. Since 2017, he has acted as a start-up investor with a focus on UX platforms.

Markus Winkler

Markus Winkler is Managing Director of borntocreate as well as a founder and investor of ventures in several industries.

For 30 years, he has built up businesses with up to 400 employees. In 2015, he sold his temporary employment agency Sempart to the Expertum Group.

Markus is a strong partner in terms of corporate consulting due to over 30 years of experience in sales & distribution in the real estate, HR, software and hardware industries as well as sport events with 5000+ visitors.

He is committed as a mentor in start-up events. Furthermore, he is a jury member of the start-up seminar on the Technische Universität Darmstadt. Since 2017, he has acted as an investor & managing partner for two worldwide social media platforms.


Are you a Digital Avenger?

As a multi award-winning agency for user experience design, development & branding, we are always looking for new talent. Here you won’t get just a job – you can also become part of something bigger. With your experiences and hands on attitude, you can work on large projects with renowned international clients.

For almost a decade we have been developing smart user journeys, distinguished creations, and wow moments for our clients – always using the latest digital technologies and possibilities. We have built up an international team which realises innovative and thrilling projects for our clients. You want to be part of it?


Say hello!

You would like to have a coffee, beer or whisky with us – depending on where the shoe pinches?

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borntocreate GmbH
Kranichsteiner Strasse 252
64289 Darmstadt

Phone: +49 6151 629 01 20
Email: info@borntocreate.de


Press contact:

Jakob Baugirdis
ORCA van Loon Communications GmbH (GPRA)
Steinhöft 5-7
20459 Hamburg

Phone: +49 40 460 68-140
Email: borntocreate@orcavanloon.de